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Press Release

Independence Blue Cross and Grand View Hospital Sign New Multi-Year Agreement

Philadelphia, PA - October 16, 2006 - Independence Blue Cross and its affiliates and Bucks County, Pennsylvania's Grand View Hospital announced today that they are continuing their relationship and have inked a new three-year participation agreement that is effective September 1, 2006 through August 2009.

"We are very pleased to carry on a tradition of excellence and to offer our members access to the high quality, affordable health care services provided at Grand View Hospital," said Joseph A. Frick, president and CEO of Independence Blue Cross.  "Teamwork, partnership, and an uncompromising commitment to improve the health of our members and the members of the community are at the core of this new progressive agreement."

A new and dynamic component of the Independence Blue Cross (IBC) and Grand View contract is a quality-based performance payment structure. This merit-based compensation approach measures performance using quantitative criteria such as patient safety and quality of care measures. 

"Our new agreement will provide Grand View the opportunity to earn additional revenue for delivering health care of even higher quality to our members," said Frick. "Our goal is to achieve a 'win-win-win' for our members first and foremost, as well as for Grand View and IBC."

"The enhancement of patient safety and the quality of care being provided to patients is an ongoing goal of every hospital.  Grand View is pleased to be a party to this agreement with IBC through which the insurer shares with us a vested interest in the attainment of objectives relating to that goal," stated Stuart H. Fine, Grand View's Chief Executive Officer.

About Grand View Hospital
Grand View, Bucks County's first hospital, has provided residents of Bucks and Montgomery Counties with comprehensive health care services for nearly a century.

Grand View offers a wide range of inpatient and outpatient care – particularly in the areas of cardiology, surgery and orthopaedics, cancer, and women and children's health.

Grand View's staff treats each patient and visitor with the compassion and respect that characterizes our close-knit community. With conveniently located outpatient centers in Harleysville, Sellersville, and Pennsburg, Grand View's quality health care services are readily accessible throughout its service area.

As an Independence Blue Cross participating hospital,  Grand View offers services on an "in-network" basis to all members of  Independence Blue Cross and its affiliates, including  managed care plans Personal Choice PPO, Keystone Health Plan East HMO, Keystone and Personal Choice 65 Medicare plans and AmeriHealth plans.

About Independence Blue Cross
Independence Blue Cross is the leading health insurer in southeastern Pennsylvania. Nationwide, IBC and its affiliates provide coverage to nearly 3.4 million people. For nearly 70 years, Independence Blue Cross has offered quality health care products and services tailored to meet the changing needs of members, employers, groups, and providers.

Independence Blue Cross's HMO and PPO health care plans recently received the highest ratings from the National Committee for Quality Assurance. In addition, in 2005, Independence Blue Cross's Personal Choice was rated the No. 1 PPO in the nation and its Keystone Health Plan East HMO plan was ranked the No. 1 HMO in the region by health care consumers in a leading independent consumer magazine.

Independence Blue Cross and Keystone Health Plan East are independent licensees of the Blue Cross Blue Shield Association.