Overview

• Why Choose Blue?

• Consumerism

Plan Options

• Health Plans

• Keystone Health Plan East HMO
• Personal Choice^® PPO (medically underwritten)
• Personal Choice^® PPO (guaranteed enrollment)
• Traditional Blue Cross^® and Blue Shield^® Plans
• Compare Individual Plan Options
• Guaranteed Enrollment Plans

Individual & Family Health Insurance Plans

Individual coverage

Purchase health insurance for you and your family directly from Independence Blue Cross.

Health Plans

Keystone Health Plan East HMO
Medically Underwritten
With Individual HMO from Keystone Health Plan East, you have the choice of affordable copay and deductible options to meet your budget.

Personal Choice^® PPO
Medically Underwritten
With Personal Choice, our popular Preferred Provider Organization (PPO), you can receive care from any provider without a referral in-network or out-of-network.

Personal Choice^® PPO
Guaranteed Enrollment
With Personal Choice, our popular Preferred Provider Organization (PPO), you can receive care from any provider without a referral in-network or out-of-network.

Traditional Blue Cross^® and Blue Shield^® Plans
Guaranteed Enrollment
The traditional Blue Cross and Blue Shield programs offer members worldwide coverage and complete freedom to select any doctor or hospital on a fee-for-service basis.

What plan is right for me?

There are a variety of individual plans for people who do not have employer-sponsored health insurance. Compare individual plan options.

If you lose your job or no longer have access to health insurance, you still have options for continuing your health care coverage. Learn more about our Guaranteed Enrollment Plans.

Contact Us

Keystone Health Plan East HMO and Personal Choice

For more details, please call 1-800-263-1410 or complete a rate quote request.

Personal Choice and Traditional Indemnity

For more details, please call 1-800-ASK-BLUE (1-800-275-2583) or complete an online information request.