Overview

• Why Choose Blue?

• Consumerism

• How Consumerism Works
• Consumerism Study
• Choosing the Right Plan
• Health Plans
• BlueSaver Health Account Solutions
• Health Resources and Outreach
• Brochures, Forms, and Checklists

Health Plans

Independence Blue Cross’ consumerism health plans include Personal Choice^® High Deductible Health Plans, Flex Deductible Series, and Flex Copay Series products, which provide varying levels of employee cost-sharing to create a benefit plan that meets the needs of employers of all sizes.

Our most popular plans, including Personal Choice, Keystone Health Plan East HMO, and Keystone Point-of-Service, are available through the Flex Series options.

We offer HSA-qualified High Deductible Health Plans through our Personal Choice product line.

Learn more about our health plans

• Personal Choice High Deductible Health Plans (HDHPs)
• Flex Deductible Programs
• Flex Copay Programs

These plans are most effective when paired with a savings account to create a BlueSaver^SM Health Account Solution.